New report from Sensor Tower gives perspective on mobile spendings in 2021.
The top 100 non-game subscription-based apps saw their revenue grow 41 percent year-over-year from $13 billion to $18.3 billion globally. This was 7 percentage points greater than in 2020, when spending in these apps climbed 34 percent Y/Y from $9.7 billion in 2019.Sensor Tower
Report also gives estimates on best performing apps.
Developer:Business as usual.
QA engineer:Business as usual.
PM/DM:Consider adding subscriptions, if applicable to existing business model. Beware of typical earnings distribution.