Sensor Tower published a report on mobile gaming.
The U.S. mobile games market has faced significant challenges during the first half of 2022. Overall U.S. mobile game revenue fell by 9.6 percent Y/Y to $11.4 billion, while downloads declined by 2.5 percent to 2.4 billion. Looking at just 2Q22, revenue decreased by 11.4 percent Y/Y to $5.6 billion, though downloads were largely flat at 1.2 billion.Sensor Tower
Developer:Business as usual.
QA engineer:Business as usual.
PM/DM:Review the report, adjust marketing activity accordingly.