In accordance with European Digital Services Act Apple now has to disclose active users for its services in Europe.

  • iOS App Store: 101 million
  • iPadOS App Store: 23 million
  • macOS App Store: 6 million
  • tvOS App Store: 1 million
  • watchOS App Store: under 1 million
  • Apple Books: under 1 million
  • Podcasts paid subscriptions: under 1 million

Statistics show importance of iOS and iPadOS in its ecosystem, while watchOS seem to be lagging behind.

Reference: After years of silence, Apple finally reveals how many App Store users it has in Europe



Business as usual.

QA engineer:

Business as usual.


Coordinate marketing efforts with user base numbers.

Leave a comment