Canalys reports smartphone shipments in Q1 2023. Apple iPhone is the only vendor showing annual growth – 3%. All other major vendors see a significant decline.
Also, Apple seem to have highest share of smartphones sales in China taking market share of 19.9%.
- Global smartphone market continued to fall in Q1; iPhone the only exception
- Despite global smartphone market contraction, Apple is thriving with 21% market share
- Apple captures highest Chinese smartphone sales since 2015 in a market decline
Developer:Business as usual.
QA engineer:Business as usual.
PM/DM:Prioritize iOS app versions, increase user retention, update backlog accordingly.