New report from Sensor Tower gives perspective on mobile spendings in 2021.
The top 100 non-game subscription-based apps saw their revenue grow 41 percent year-over-year from $13 billion to $18.3 billion globally. This was 7 percentage points greater than in 2020, when spending in these apps climbed 34 percent Y/Y from $9.7 billion in 2019.
Sensor Tower
Apple updates App Store prices in several countries following currency exchange rates fluctuations and tax changes. Some countries will get price hikes, but some will see price reductions.
Bahrain: Increase of value-added tax from 5% to 10%
Apple Developer
Ukraine: New value-added tax of 20%
Zimbabwe: New digital services tax of 5%
Other changes are reflected on Apple Developer page.
Apple Developer: Upcoming tax and price changes for apps and in-app purchases
Reference: Apple to change App Store prices in Ukraine, Austria, and more regions
According to Sensor Tower almost a thousand developers earned $1M for the first time in 2021. Of those 581 are on App Store and 325 on Google Play.
Report also contains more information on app category distribution.
Sensor Tower: Nearly 1,000 App Publishers Earned $1 Million for the First Time in 2021
Reference: New data shows how many App Store devs earned $1M for the first time in 2021
Report claims that customers spent $33.6 billion in the third quarter of 2021, a rise of 15.1% year over year.
App Store has $21.5B in payments and Google Play – $12.1B.
