Sensor Tower report shows that App Store users spend on subscriptions twice as much as Google Play users

New report from Sensor Tower gives perspective on mobile spendings in 2021.

 The top 100 non-game subscription-based apps saw their revenue grow 41 percent year-over-year from $13 billion to $18.3 billion globally. This was 7 percentage points greater than in 2020, when spending in these apps climbed 34 percent Y/Y from $9.7 billion in 2019.

Sensor Tower

According to study more developers earning first million dollars in revenue on App Store

According to Sensor Tower almost a thousand developers earned $1M for the first time in 2021. Of those 581 are on App Store and 325 on Google Play.

Slightly more than 900 publishers worldwide are projected to surpass $1 million in 2021 on the App Store and Google Play.
Sensor Tower

Report also contains more information on app category distribution.

Sensor Tower: Nearly 1,000 App Publishers Earned $1 Million for the First Time in 2021

Reference: New data shows how many App Store devs earned $1M for the first time in 2021

Google complies with South Korean rulings on third party payments in mobile apps, but will take fee of these payments

Google decided to follow South Korean ruling allowing third-party in-app purchase methods in mobile apps.

Change is relevant to apps in South Korea only.

The South Korean government recently passed a law regarding app stores and billing systems for users in South Korea. We respect the decision of the National Assembly, and we are sharing some changes to respond to this new law, including giving developers that sell in-app digital goods and services the option to add an alternative in-app billing system alongside Google Play’s billing system for their users in South Korea. These changes will allow us to comply with the law, continue to invest in Android and Google Play, and provide the seamless, safe and trusted user experience billions of people expect from Google Play.

Google Blog

Google will charge fee on transactions made via alternate systems. Fee is smaller than regular Google Pay billing, but still significant.

Service fees for distributing apps via Android and Google Play will continue to be based on digital sales on the platform. We recognize, however, that developers will incur costs to support their billing system, so when a user selects alternative billing, we will reduce the developer’s service fee by 4%. For example, for the vast majority of developers who pay 15% for transactions through Google Play's billing system, their service fee for transactions through the alternate billing system would be 11%. As another example, certain categories of apps participating in our Media Experience Program, such as an eBooks provider, will pay a 10% service fee for transactions made via Google Play’s billing system, but only 6% for transactions on an alternative system.

Google Blog

Google Play: Ratings and Reviews better for users and developers

Google Play is making ratings more personalised and indicative of the experience each individual user can expect:

  • Starting November 2021, users on phones will start to see ratings specific to their registered country.
  • Early in 2022 users on other devices such as tablets, Chromebooks, and wearables will start to see ratings specific to the device that they’re on.